― William Gibson
BLKMRKT exists to create meaningful IRL experiences at the intersection of culture and commerce. We built a platform that enables brands and artists to create location sensitive pop-up shops stacked with exclusive offerings while requiring physical proximity to unlock.
We extended the platform to allow our vendor’s to create and distribute non-fungible token collectibles on the Ethereum blockchain that allows them to release and reclaim the tokens with their audiences however they see fit.
Product design & development, iPhone application development, custom CMS & E-commerce platform backend with API and ERC-20 smart contract integration.
Kanye West & Nick Knight were co-chairing a deep-dive into a futuristic take on e-commerce for two years before tapping Naismith Labs to tackle the ambitious job of bringing live models into an immersive experience that allowed users to shop-the-look like never before.
We built scalable custom photo stage & capture software to manage the ~8000 video clips that would comprise all possible wearable combinations across an initial 8 prototype models. With this substantial asset capture workflow and library in hand, we scaffolded a unique webGL experiential e-comm enabled web framework allowing the user to step inside this uncanny forthcoming world of YZYSPLY.
We set out to capture an archive of over 5000 shoes for Kanye West’s Yeezy brand. In doing so, we developed a comprehensive pipeline for not only accomplishing the arduous task at hand but also laying foundation of a service platform for other artists, estates, brands and collectors doing the same.
Ardefakt is a world-class archive solution that custom digitizes and organizes all classifications of pursuits for achieving legacy preservation, organizational agility & seamless monetization opportunities.
Custom bulk capture Software, audit/inventory/capture service pipeline, custom DAM software and platform integration.
MIRRXR, an ongoing research & development project at Naismith Labs, proposes an exciting way for brands to showcase and sell their apparel through a digital mirror fitting experience. The platform maps apparel items to the viewer's optical reflection creating a more visceral experience as compared to augmenting the more common camera/display capture.
The project has presented an opportunity for Naismtih to flex into a wide array of emerging technologies including depth cameras for spatial recognition, computer vision and applied body tracking, photogrammetry and 3D scanning and Unity application development.
Specialized Hardware & Software Stack Development, Unity Application Development, Azure Kinect SDK, Photogrammetry and 3D-Scanning & Artwork Pipeline